WELLA Trend Symposium

In a big change from its normal procedure, Wella wished to involve the crème de la crème of its hairdresser community, from step one on, in the process of defining the hair trends of the forthcoming year. We were invited …

Read more

LAUNCH OF A NEW CBD BRAND

The client was looking for a way on how to compete in the German market with its 200+ different CBD brands and establish a loyal community for its premium product. The process included a number of strategy and brand workshops, …

Read more

SIEMENS – Young Explorers Park

A road show explaining to a young audience the last technological innovations developed by Siemens. The exhibition presented numerous installations, audio and video original productions and playful instruments, such as a game working through teleworking for multiples simultaneous players. Other …

Read more

LEAFLY GERMANY LAUNCH

With the change of legislation for medical cannabis in Germany Leaflys parent company Privateer Holding decided it’s time to bring the American brand to the European continent. We developed a future proof, strategic approach for brand communication, that fitted the …

Read more

Hyundai Tucson Launch

A major launch of a new SUV for Hyundai. The worldwide press event let the journalists enjoy a carefully staged parcours of communicative moments including the Brand Hall, a press lounge, an original art exhibition and a car reveal show. …

Read more

GUESS! Flagship Store Opening

The new GUESS! flagship store at Munich’s Theatinerstrasse opened and immediately became talk of the town with a reception and meet & greet for press and friends of the brand, followed by a red carpet event at the P1-Club for …

Read more