IQOS 3 Launch in Tokyo
Probably one of the most challenging (and exciting!) projects in a long time: the launch of the IQOS 3 in Tokyo. With a lead time of just five weeks for planning and production, this was a job where our 25+ …
WELLA Trend Symposium
In a big change from its normal procedure, Wella wished to involve the crème de la crème of its hairdresser community, from step one on, in the process of defining the hair trends of the forthcoming year. We were invited …
LAUNCH OF A NEW CBD BRAND
The client was looking for a way on how to compete in the German market with its 200+ different CBD brands and establish a loyal community for its premium product. The process included a number of strategy and brand workshops, …
SIEMENS – Young Explorers Park
A road show explaining to a young audience the last technological innovations developed by Siemens. The exhibition presented numerous installations, audio and video original productions and playful instruments, such as a game working through teleworking for multiples simultaneous players. Other …
Hyundai Tucson Launch
A major launch of a new SUV for Hyundai. The worldwide press event let the journalists enjoy a carefully staged parcours of communicative moments including the Brand Hall, a press lounge, an original art exhibition and a car reveal show. …
GUESS! Flagship Store Opening
The new GUESS! flagship store at Munich’s Theatinerstrasse opened and immediately became talk of the town with a reception and meet & greet for press and friends of the brand, followed by a red carpet event at the P1-Club for …